Overview

The Startup Place Limited is a Startup and Business Growth Firm with over 5 years cognate experience in Desigining, Training and Deploying Solutions and Stratgies for business owners. Our Key competent and focus area is on Marketing, Finance, Operations and Human Resource Management.

Job Position: Digital Content Manager

Job Location: Lagos (Onsite)

Job Responsibilities

  1. Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  2. Design, build and maintain our social media presence
  3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  4. Identify trends and insights, and optimize spend and performance based on the insights
  5. Brainstorm new and creative growth strategies
  6. Plan, execute, and measure experiments and conversion tests
  7. Collaborate with internal teams to create landing pages and optimize user experience
  8. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
  9. Instrument conversion points and optimize user funnels
  10. Collaborate with agencies and other vendor partners
  11. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Job Requirements  

  1. BSc / MSc Degree in Marketing or a related field
  2. Proven working experience in digital marketing
  3. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  4. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  5. Experience in optimizing landing pages and user funnels
  6. Experience with A/B and multivariate experiments
  7. Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  8. Working knowledge of ad serving tools (e.g., DART, Atlas)
  9. Experience in setting up and optimizing Google Adwords campaigns
  10. Working knowledge of HTML, CSS, and JavaScript development and constraints
  11. Strong analytical skills and data-driven thinking
  12. Up-to-date with the latest trends and best practices in online marketing and measurement

How to Apply
Interested and qualified candidates should send their CV to: hr@thestartupplaceng.com using the job title as the subject of the mail.

Tagged as: Social Media