Growth and Marketing Manager at Aura Magazine

Aura Magazine – Aura is a lifestyle magazine that focuses on covering Fashion, Beauty, Culture, And Life & Love. We Inspire young people to think about themselves in new ways. To accept their faults and quirks. To honor their individuality, to live life on their own terms without apologies

Job Position: Growth and Marketing Manager

Job Location: Lagos

Job Responsibilities

1. Work with the Head of Digital Marketing to develop and implement client campaigns
2. Manage and optimize digital marketing campaigns across various channels, including PPC, SEO, email marketing, social media, and content marketing.
3. Generate leads for Aura Digital and clients
4. Oversee team members in their work
5. Collaborate with the creative and content teams to develop compelling marketing materials and content that resonate with the target audience.
6. Analyze campaign performance data, identify key insights, and make data-driven decisions to improve marketing effectiveness.Execute ongoing and approved campaigns according to client brand guidelines
7. Create and present regular reports on marketing performance and ROI to the management team.
8. Produce and write a wide variety of original content
9. Keep a pulse on new and updated social media channels, trends, and proactively identify new and topical content ideas

Job Requirements

1. Bachelor’s Degree in Marketing, Business, or a related field.
2. Highly organized, creative, and collaborative thinker
3. Passion for social media, storytelling, brand building, and out-of-the-box thinking
4. Proven experience (4 years) in digital marketing with a focus on growth and client acquisition. Experience in a digital marketing agency is highly desirable.
5. In-depth knowledge of digital marketing channels, tools, and best practices, including PPC, SEO, social media, email marketing, and content marketing.
6. Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
7. Demonstrated success in developing and executing marketing strategies that drive growth and deliver measurable results.
8. Proficiency in using analytics and marketing automation tools to track and optimize campaign performance.
9. Excellent communication, copywriting and presentation skills with the ability to effectively convey marketing strategies and results to stakeholders.
10. Proactive and self-motivated individual who can thrive in a fast-paced and dynamic environment.
11. Team player with the ability to collaborate with cross-functional teams to achieve shared goals.
12. Solutions and results-oriented
13. High attention to detail and the ability to manage multiple projects simultaneously.
14. Knowledge of the latest digital marketing trends and willingness to continuously learn and adapt to changes in the industry.
15. Experience using Google Workspace, Notion, Asana and Slack
16. Previous experience working with consumer goods, hospitality, fashion, creative industry brands
17. Proficiency with scheduling tools (such as Buffer and Later)
18. Proficiency with the Adobe Creative Suite and Canva (preferred)
19. Ability to create and edit basic social media videos and animations using Capcut and InShot
20. Must own an iPhone and a laptop
21. This is NOT a remote position and work will be done out of our office in Lagos, Nigeria.

Benefits

1. Compensation will depend on experience.
2. Top-notch private health insurance
3. Monthly WiFi stipend for remote working
4. Opportunity to work with a range of leading businesses/brands across industries
5. Flexible work arrangements
6. Work in a fun environment that fosters growth.

How to Apply
Interested and qualified candidates should:
Click here to apply online