Overview
Workforce group is one of the leading indigenous HR and business consulting firms in West Africa, which has been in successful operation for the past 18years and counting. Our capabilities have now matured into full-fledged Business and HR Solutions providing eight distinct service offerings (Advisory, Outsourcing, Resourcing, Learning and Performance, Workforce Africa, Workforce for Good, Workforce Technology and The Zone).
Job Position: Social Media Manager
Location: Lagos
Role Summary
The Social Media Manager will be responsible for building and managing the company’s brand presence across digital and offline platforms, with a strong focus on product marketing for our electronic product line.
The role requires creativity, marketing expertise, and the ability to translate brand strategy into engaging campaigns.
Job Responsibilities
- Develop and implement brand and social media strategies to drive product visibility and customer engagement.
- Create, schedule, and manage content across social media platforms (Instagram, Facebook, Twitter/X, LinkedIn, TikTok, etc.).
- Plan and execute digital marketing campaigns, influencer partnerships, and promotions.
- Conduct market research to identify trends, customer needs, and competitor strategies.
- Manage the company’s brand identity across all communication channels.
- Track performance metrics (engagement, reach, conversions) and optimise campaigns accordingly.
- Collaborate with sales and product teams to align branding with product marketing goals.
- Ensure consistent brand messaging and visual identity.
Requirements & Qualifications
- Bachelor’s Degree in Marketing, Communications, Business, or related field.
- 2 – 4 years of experience in social media management, branding, or digital marketing.
- Proven product marketing experience (preferably in consumer electronics or lifestyle brands).
- Strong content creation skills (graphics, copywriting, and video editing).
- Proficiency in social media management tools and analytics.
- Excellent creativity, storytelling, and strategic thinking abilities.
- Strong communication and project management skills.
- Age Requirement: 30 years and below.
Salary
N350,000 – N400,000 Monthly
How to Apply
Interested and qualified candidates should:
Click here to apply online