Overview

Appzone Limited is Africa’s leading provider of Integrated Banking and Payment software platforms and, incidentally creator of BankOne, the world’s leading cloud infrastructure for Banking and Payment processing targeted at Small and Medium financial Institutions.

Job Position: VP, Marketing & Communications

Location: Lagos

Job Description

  1. Marketing plan and strategy management: Create and implement comprehensive marketing plans that drive business growth, brand awareness, and customer engagement across multiple channels and regions.
  2. Brand management: Lead the development and maintenance of the Qore brand, ensuring consistency and cohesion across all marketing materials, communications, and external engagements.
  3. Product marketing: Develop go-to-market strategies, product launches, and campaigns that showcase Qore’s innovative solutions.
  4. Digital marketing: Develop and execute digital marketing campaigns across social media, email, content marketing, and paid advertising channels to drive lead generation, customer acquisition, and revenue growth.
  5. Communications: Craft compelling narratives, press releases, and media outreach strategies that position Qore as a thought leader in the fintech industry.
  6. Thought leadership: Develop and execute thought leadership initiatives, including whitepapers, conferences, webinars, industry events, and speaking engagements that showcase Qore’s expertise and innovation.
  7. Team management: Build, lead, and mentor a high-performing marketing and communications team that delivers exceptional results and drives business growth.
  8. Budget management: Manage marketing budgets, ensuring effective allocation of resources and ROI-driven marketing investments.
  9. Partnerships and collaborations: Foster strategic partnerships with fintech companies, financial institutions, regulators, government agencies, and industry associations to drive business growth and expand Qore’s ecosystem.

Requirements

  1. Experience: 10+ years of experience in marketing, communications, or a related field, with a focus on fintech, financial services, or technology.
  2. Leadership: Proven track record of leading high-performing marketing and communications teams, with experience in managing global marketing efforts.
  3. Fintech expertise: Strong understanding of the fintech industry, including banking-as-a-platform infrastructure, digital banking, and financial innovation.
  4. Strategy execution: Ability to develop and execute comprehensive marketing strategies that drive business growth and revenue.
  5. Communication skills: Excellent written and verbal communication skills, with the ability to craft compelling narratives and messaging that resonate with diverse audiences.
  6. Collaboration: Strong collaboration and influencing skills, with the ability to work effectively with cross-functional teams, including product, sales, and executive leadership.

How to Apply
Interested and qualified candidates should:
Click here to apply online

Tagged as: Marketing

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