Overview

At Elvaridah, we emphasise the critical matters and prospects of organisations such as business growth, strategy, planning, marketing, structure, and people management across different industries. We help companies focus on the growth of their businesses while aligning costs with strategy. With our all-inclusive approach and expertise, we capture value across the boundaries of any organisation. Elvaridah focuses on optimising all the different parts of a business as a unit.

Job Position: Digital Marketing & Bookings Strategist – Short-Let Properties
Location: Remote (Nigeria-based preferred)
Employment Type: Full-time or Contract

Role Overview

We’re seeking a highly motivated and creative Digital Marketing & Bookings Strategist to manage and grow our short-let business across multiple online travel agencies (OTAs) — including Airbnb, Booking.com, and Expedia.

The ideal candidate will oversee digital visibility, handle guest enquiries, and convert leads into bookings across a minimum of three states.

Job Responsibilities

  1. Develop and execute digital marketing strategies to boost occupancy and revenue.
  2. Create, optimise, and maintain property listings across all OTAs with compelling copy, professional images, and dynamic pricing.
  3. Manage and synchronise booking calendars across platforms.
  4. Respond to guest messages and enquiries promptly, ensuring high conversion rates.
  5. Run paid and organic campaigns across Google, Instagram, Facebook, and TikTok.
  6. Coordinate with the on-ground operations team to ensure smooth guest check-ins and communication.
  7. Monitor and improve online reputation management, including responding to reviews.
  8. Produce monthly reports showing bookings, conversions, marketing ROI, and revenue growth.
  9. Recommend seasonal promotions and pricing strategies.

Performance Metrics (KPIs)

Occupancy rate per state

  1. Average response and conversion time
  2. Increase in online visibility and guest reviews
  3. Monthly revenue and repeat bookings.

Qualifications

  1. Bachelor’s Degree in Marketing, Business, or related field.
  2. 2 – 5 years of experience in digital marketing, preferably within hospitality or short-let management.

Skills:

  1. Strong understanding of Airbnb/Booking.com optimization, SEO, and PPC advertising.
  2. Excellent written communication and sales conversion skills.
  3. Familiarity with property management software or channel managers.
  4. Highly organised, responsive, and results-oriented.

How to Apply
Interested and qualified candidates should send their CV to: careers@elvaridah.com using the job title as the subject of the email

Tagged as: Marketing