Overview
Hanana Global Link Limited is a Company operating in all ECOWAS (Economic Communities of West African States)countries. It was founded in the year 2006, with offices currently in Ghana, Cotonou-Benin, Côte d’Ivoire, Lome-Togo, and Nigeria. Our services are Properties Consultancy, Car Sales and Rentals, Transport and Logistics, Commodities, Bureau de Change, Western Union Agency, Instant Cash, and General Merchant.
Job Position: Brand Manager
Job Location: Mainland, Lagos
Job Responsibilities
- Analyze brand positioning and consumer insights
- Shape and communicate our vision and mission
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications, and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets, and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brand’s direction, choices, and tactics
Job Requirements
- Degree in Marketing or a related field
- Proven working experience as Brand Manager or Associate Brand Manager
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with the latest trends and marketing best practices
Application Deadline
28th July 2022.
How to Apply
Interested and qualified candidates should send their CV / Resume to: hananagloballinkltd62@gmail.com using the Job Title as the subject of the email.