Overview
Kinz Global Consult – Our client, a Tech company is recruiting suitably qualified candidates to fill the position below:
Job Position: Technical Content Writer and Marketer
Job Location: Lagos (Remote)
Job Responsibilities
- Conduct research and analyses data to identify and define audiences
- Conceive, develop and implement efficient and intuitive content ideas and strategies for productive marketing
- Rapidly ideate, develop and implement relevant online and offline marketing campaigns that generate the right results for the company per time
- Manage the production and performance of multimedia content
- Write copy for diverse marketing and distribution purposes (brochures, press releases, website material, etc.)
- Curate, create and distribute daily content for pushing the company’s brand on social media platforms
- Compose and write technically sound articles, opinion posts, blog articles, and other types of content that position the company as a thought leader in the technology solutions provision space
- Utilize direct and indirect inbound marketing, social media techniques and SEO/SEM approaches to create qualified high net-worth B2B leads for our services
- Organize and implement online ads and communication campaigns across online platforms, exhibitions and promotional events
- Drive successful newsletter campaigns by continuously building segmented email lists and sending engaging newsletters to them consistently
- Create and implement inbound marketing funnels, with a focus on organic traffic
- Lead the continuous ideation for the company’s website maintenance and tracking of site data analytics to ensure we present a good image to visitors at all times
- Consistently create and engage loyal followership and a wider audience for the company in its online spaces
- Create and organize promotional activities including online webinars and offline events that engage target customers and audiences
- Represent the company’s interest in online and offline image promoting events, activities and other ad hoc assignments
- Updating customer databases and using a customer relationship management (CRM) system
- Add up all efforts toward the main purpose of creating credible leads for the sales team
Job Requirements
- 1-2 years experience in similar role and organization
- Experience in mapping out a wholistic marketing strategy for an organization
- Good content organization and planning skills
- Excellent at writing both spontaneous and planned blog posts and opinion posts that create required attention
- Excellent digital marketing, SEO/SEM skills
- Excellent at setting up well targeted online ads
- Adaptability and the ability to work in a fast-paced environment
- Ample experience in ideating and creating viral social media content
- Good understanding of driving newsletter campaigns that achieve set goals
- Ability to build relevant and segmented email lists using landing pages and other techniques
- Experience in organizing virtual events such as webinars, virtual conferences & workshops, online trainings, etc.
- Special know-how and understanding of leads generation is very important
- Strong technical background and strong digital marketing techniques
Advantage:
- Demonstrable content writing skills
- Relevant technical background (e.g., in software engineering)
- Ability to do basic or intermediate level graphics work
- Ability to do basic or intermediate level video editing
- Web design skills e.g., HTML/CSS, WordPress
Application Deadline
22nd December, 2022.
How to Apply
Interested and qualified candidates should send their CV to: career@kinzglobalconsult.com using “Technical Content Writer and Marketer” as the subject of the mail.
Note:This is a remote position but you have to be resident in Lagos.