Overview
Kaiglo is the online marketplace arm of the parent company – Kaiglo Stores limited, set up to assist traders in giving their business a boost in terms of sales and outreach to potential customers. Kaiglo online marketplace aims to improve ecommerce activities addressing issues of trust, reliability and efficiency in the system. Kaiglo Stores limited was founded and registered in 2018 under the CAC act.
Job Position: Digital Marketer
Job Location: Lagos
Job Description
- We are looking for a talented Digital Marketer to administer our social media accounts.
- You will be responsible for creating original text and video content, managing posts and responding to followers.
- You will manage our company image in a cohesive way to achieve our marketing goals.
- As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends.
- You should have excellent communication skills and be able to express our company’s views creatively.
- Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
Job Responsibilities
- Performing research on current benchmark trends and audience preferences.
- Designing and implementing social media strategy to align with business goals.
- Setting specific objectives and reporting on ROI.
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news).
- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency.
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout).
- Stay up-to-date with current technologies and trends in social media, design tools and applications.
- design and deliver creative and engaging social media strategies.
- manage the day-to-day handling of all social media channels such as Facebook, Instagram, LinkedIn, Twitter, Pinterest, TikTok, Snapchat, Tumblr and YouTube, adapting content to suit different channels and audiences.
- oversee, plan and deliver content across different platforms using scheduling tools like hootsuite.
- Create and/or coordinate original and engaging multimedia content across multiple social platforms.
- Develop, launch and manage new competitions and campaigns that promote your organization and brand.
- Form key relationships with influencers across social media platforms.
- Undertake audience research.
- Manage and facilitate social media communities by responding to social media posts and developing discussion.
Job Requirements
- Proven work experience as a Social media manager
- Hands on experience in content creation.
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels.
- Excellent communication skills
- Analytical and multitasking skills.
How to Apply
Interested and qualified candidates should send their CV to: careers@kaiglo.com using the Job Title as the subject of the mail.