Overview
Reposebay offers top class HR consulting services as part of our dedication to helping businesses scale. We do this by providing invaluable expertise and guidance for Startups, SME’s and large corporations in order to assist in navigating complex human resources challenges.
Job Position: Digital Marketer
Job Location: Lekki, Lagos
Job Description
- Develop and execute comprehensive digital marketing campaigns across various channels, including website, social media, email, SEO, and content marketing, to promote our travel products and services.
- Create a content calendar with travel content for corporate clients.
- Identify partnerships with corporate organizations for IG live and LinkedIn.
- Conduct market research to identify target audience preferences, industry trends, and competitor analysis, and utilize insights to optimize marketing strategies.
- Optimize website content and landing pages to improve search engine rankings, organic traffic, and conversion rates.
- Plan and manage paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and other relevant channels to increase brand visibility and reach targeted audiences.
- Implement social media marketing initiatives to enhance brand awareness, engagement, and followership on platforms like Facebook, Instagram, Twitter, and LinkedIn.
- Utilize email marketing tools to create and implement effective email campaigns, newsletters, and automated workflows that drive customer engagement and lead generation.
- Monitor and analyze key performance metrics, including website traffic, conversion rates, click-through rates, cost per acquisition, and ROI, to track campaign effectiveness and make data-driven recommendations for optimization.
- Collaborate with cross-functional teams, including designers, content creators, and developers, to create captivating digital assets aligned with marketing objectives.
- Stay updated on industry trends, emerging technologies, and digital marketing best practices to ensure our travel company remains competitive and innovative.
- Develop high-quality, engaging, and SEO-friendly content for various channels, including website pages, blog articles, social media posts, email campaigns, and marketing collateral.
- Conduct thorough research on travel-related topics, trends, and destinations to produce informative and captivating content that resonates with our target audience.
- Ensure all content is optimized for search engines, follows brand guidelines, and maintains a consistent tone and style.
- Collaborate with internal stakeholders to gather input, insights, and feedback to shape content ideas and ensure accuracy and alignment with brand messaging.
- Edit and proofread content for grammar, style, and tone consistency, ensuring it is error-free and meets our high-quality standards.
- Monitor content performance, engagement metrics, and user feedback to refine content strategies and continuously improve content effectiveness.
- Stay informed about industry trends, customer preferences, and emerging content formats to bring innovation and creativity to our content offerings.
Job Requirements
- Interested candidates should possess a Bachelor’s Degree in relevant fields.
Salary
N200,000 – N250,000 monthly.
Application Deadline
3rd November, 2023.
How to Apply
Interested and qualified candidates should send their CV to: hr.intern@reposebayhr.com using the Job Title as the subject of the mail.