Overview

The Dexterity Group is a leading Media, Education and business services provider. The group has grown into a diversified business conglomerate with a reputation for excellent business practices with product and service quality. The Group’s business activity includes Media, Education and the provision of a number of business services, In addition the group also runs a charitable arm; The Dexterity Foundation.

Job Position: Digital Marketing Executive

Job Location: Ringroad – Ibadan, Oyo

Job Description

  • We are seeking a talented Digital Marketer with expertise in Facebook Ads, Instagram Ads, TikTok Ads, Google Ads, and YouTube Marketing to join our dynamic marketing team.

Job Responsibilities

  • Develop and execute comprehensive digital marketing strategies across Facebook, Instagram, TikTok, Google, and YouTube platforms.
  • Create and manage compelling and effective advertising campaigns to drive brand awareness, engagement, and conversions.
  • Conduct in-depth audience research and analysis to optimize targeting and maximize campaign performance.
  • Stay updated on industry trends and platform algorithms to implement cutting-edge digital marketing techniques.
  • Collaborate with the creative team to produce visually appealing and engaging ad creatives.
  • Monitor and analyze key performance indicators (KPIs) to assess the success of campaigns and make data-driven optimizations.
  • A/B test ad variations to continually refine and improve campaign effectiveness.
  • Provide regular reports and insights to management on campaign performance and ROI.

Job Requirements

  1. Candidates should possess HND / B.Sc Degrees in Marketing, Advertising, or related fields with 2 – 5 years relevant work experience.
  2. Proven experience as a Digital Marketer with a focus on social media advertising.
  3. In-depth knowledge of Facebook Ads Manager, Instagram Ads, TikTok Ads, Google Ads, and YouTube Marketing.
  4. Strong analytical skills and ability to interpret data to drive campaign optimizations.
  5. Creativity in crafting compelling ad copy and visuals that resonate with target audiences.
  6. Experience with A/B testing methodologies and tools.
  7. Excellent communication skills and ability to work collaboratively within a team.
  8. Familiarity with SEO principles and other digital marketing channels is a plus.

Salary
N45,000 – N60,000 Monthly.

Application Deadline
30th January, 2024.

How to Apply
Interested and qualified candidates should send their CV to: hr@thedexteritygroup.com using the Job Title as the subject of the email.

Tagged as: Marketing, Social Media