Overview

Reposebay Human Resource Limited offers HR consulting and career development services through a robust technology web application that is powered by Artificial intelligence (AI). This solution has helped prepare young graduates for the world of work and has helped MSMEs afford professional HR consultants to provide services in workforce management, employee engagement, retention, standard operating procedures, and workplace policies. Our all-inclusive solution has also helped job seekers get the right employment and business owners get the best out of their employees.

Job Position: Digital Marketing Lead

Job Location: Ikoyi, Lagos

Job Description 

  1. Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  2. Design, build and maintain our social media presence
  3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  4. Identify trends and insights, and optimize spend and performance based on the insights
  5. Brainstorm new and creative growth strategies
  6. Plan, execute, and measure experiments and conversion tests
  7. Collaborate with internal teams to create landing pages and optimize user experience
  8. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  9. Instrument conversion points and optimize user funnels
  10. Collaborate with agencies and other vendor partners
  11. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Job Requirements  

  • BS / MS Degree in Marketing or a related field
  • 5 years work experience.
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement

Application Deadline
31st August, 2023.

How to Apply
Interested and qualified candidates should send their CV and Applications to: blessing@reposebayhr.com using the Job Title as the subject of the mail.

Tagged as: Marketing