Overview
Alan & Grant – Our client, an Hospitality company is recruiting to fill the position below:
Job Title: Digital Marketing Manager
Job Location: Lagos
Job Responsibilities
- Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
- Build social media presence via our social media platforms.
- Build brand awareness.
- Develop and execute a content strategy and calendar.
- Implement Social Media Campaigns.
- Analyzing data to determine whether social media campaigns have achieved their goals and objectives.
- Respond to client enquiries.
- Ensure progress on all platforms by using analytical tools such as Google Analytics.
- Supervise all aspects of social media interaction between customers and the company.
- Ensure a positive customer service experience
- To take photographs when necessary, mostly during events and festive period and post appropriately.
- Web and social media handling.
- Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity.
- Recommend improvements to increase performance.
- Set targets to increase brand awareness and increase customer engagement.
- Manage a budget for social media activities.
- Develop, launch and manage new competitions and campaigns that promote our organization and brand.
- Create a marketing strategy for social media platforms – Facebook, Instagram, Twitter.
- Engage relevant influencers or complementary brands to grow the company’s social following organically.
Job Requirements
- Bachelor’s Degree in Marketing or relevant field.
- Previous experience in a digital marketing or as a Social Media Manager.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
How to Apply
Interested and qualified candidates should:
Click here to apply online
