Overview

Worknigeria was established with a Singular Vision. To help the vast Nigerian workforce find meaningful jobs. We are also on a mission to upskill them in the best ways possible and help them grow with and within their careers.

Job Position: Growth Marketing Manager
Location: Ikoyi, Lagos
Employment Type: Hybrid and Contract

Role Overview

We are seeking a strategic and results-driven Growth Marketing Manager to lead end-to-end marketing execution for a new consumer innovation product in the youth and learning category.

The ideal candidate will be responsible for driving awareness, engagement, and conversion across both digital and offline touchpoints, shaping how the brand connects with a young, dynamic audience.

Job Responsibilities

  1. Translate the company’s marketing strategy into actionable, high-performing campaigns.
  2. Lead and manage influencer and brand ambassador programs, including recruitment, briefing, and performance tracking.
  3. Oversee content creation and storytelling across social media, direct-to-consumer (DTC), and retail channels.
  4. Plan and execute paid media campaigns across Meta, Google, YouTube, and other digital platforms.
  5. Develop and optimise remarketing funnels, conversion tracking, and customer lifecycle journeys.
  6. Work closely with the Channel & Growth team to align marketing efforts with business and sales objectives.
  7. Monitor campaign performance, analyse data, report on ROI, and implement continuous improvements.

Requirements & Qualifications

  1. Bachelor’s degree in Marketing, Communications, Business, or related field.
  2. 4–6 years of experience in brand management, digital marketing, or growth marketing, preferably within FMCG, startups, or the education/learning sector.
  3. Proven track record in executing integrated marketing campaigns and driving measurable growth.
  4. Hands-on experience with digital ad management tools and analytics dashboards (Meta Business Suite, Google Ads, Google Analytics, etc.).
  5. Strong leadership, stakeholder management, and creative briefing skills.
  6. Excellent communication and analytical abilities with a data-driven mindset.

How to Apply
Interested and qualified candidates should send their CV to: careers@worknigeria.com using “Growth Marketing Manager – Lagos” as the subject of the mail.

Tagged as: Marketing, Social Media