Overview

Demyhealth Clinic and Genomic Medicine (DCGM) is the pioneering Genomic medicine services in Nigeria in partnership with a UK based ISO certified bioscience laboratory in delivering over 5000 tests in Nigeria, including test not currently offered by any lab in Nigeria. We specialize in Invitro-diagnostics, in addition we also service Life science industries such as Pharmaceutical, Veterinary, food & beverage industries via our subsidiary company GTL.

Job position: Head of Strategy and Marketing / Commercial Lead

Job Location: Abuja

Job Responsibilities

  1. Develop and implement the overall strategic plan for the laboratory, aligning with the organization’s vision and goals.
  2. Conduct market analysis and competitive benchmarking to identify opportunities for growth and innovation.
  3. Collaborate with senior management to set strategic priorities and ensure their effective execution.
  4. Oversee the development and execution of comprehensive marketing strategies to enhance the laboratory’s brand and market presence.
  5. Develop and implement sales strategies to achieve revenue targets and drive business growth.
  6. Lead the creation of marketing campaigns, promotional materials, and digital content.
  7. Manage and optimize the laboratory’s online presence, including website, social media, and digital marketing channels.
  8. Identify and pursue new business opportunities, partnerships, and collaborations to expand the laboratory’s services and client base.
  9. Develop and maintain relationships with key stakeholders, including healthcare providers, clients, and industry partners.
  10. Lead negotiations and contract discussions with potential clients and partners.
  11. Conduct market research to stay informed about industry trends, customer needs, and competitor activities.
  12. Implement strategies to enhance customer satisfaction and loyalty.
  13. Address and resolve customer issues and feedback in a timely and effective manner.
  14. Conduct regular performance reviews and provide opportunities for professional development.

Job Requirements

  • Bachelor’s Degree in Business Administration, Marketing, or a related field. An MBA or equivalent advanced degree is preferred.
  • 2+ years relevant work experience.
  • Proven experience in a strategic or marketing leadership role, preferably within the healthcare or medical laboratory industry.
  • Strong knowledge of market research, business development, and strategic planning.
  • Excellent communication, negotiation, and interpersonal skills.
  • Demonstrated ability to lead and inspire a team towards achieving business goals.

Application Deadline
24th September, 2024.

How to Apply
Interested and qualified candidates should send their CV to: hr@demyhealth.com using the Job Title as the subject of the email.

Tagged as: Business Development, Marketing