Overview
Job Position: Marketing Manager
Reports To: Deputy Chief Executive Officer
Location: Abuja
Employment Type: Full-time, In-office
Salary: NGN 500,000 – 600,000 monthly (plus performance-based bonuses)
Job Summary
- The Marketing, Creative & Communications Manager at 7 Fifteen Capital Ltd will be responsible for creating, implementing, and overseeing the company’s overall marketing, creative, and communications strategy across the organization and its sister businesses. This includes 7-Fifteen and Husk Collection, a sister company focused on hospitality.
- This individual will play a key role in driving brand awareness, generating qualified leads, and enhancing the company’s presence in the competitive real estate and hospitality markets. The ideal candidate has a proven track record in high-impact marketing, a strong understanding of digital marketing platforms, exceptional creative direction capabilities, and the ability to craft compelling campaigns that resonate with target audiences across various industries.
- The candidate will take on key leadership responsibilities – leading a team of digital and creative professionals, spearheading innovative initiatives, and ensuring the organisation remains at the forefront of its industry.
Job Responsibilities
- Marketing Strategy & Planning
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Campaign and Brand Management
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Digital Marketing & Lead Generation
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Content and Communication
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Reporting & Analytics
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Events, Networking, and PR
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Relationship Management
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Leadership and Team Management
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Innovation and Initiative
Qualifications & Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. A master’s degree in Marketing or an MBA is a plus.
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Experience: Minimum of 7 years of proven experience (with at least 3 years in a managerial or leadership capacity) in marketing, preferably in real estate or other related industries, including hospitality.
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Portfolio: Must submit a comprehensive portfolio demonstrating past work, including:
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Marketing campaign examples
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Design work samples
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Content creation examples
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Social media campaign results
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Brand development projects
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Job Requirements
- Technical Skills:
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Proficiency in digital marketing channels, including social media, email marketing, SEO, and paid advertising.
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Strong graphic design skills with proficiency in design software (Adobe Creative Suite, etc.) are a major plus.
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Hands-on experience with content creation and template customisation tools (e.g., Canva, Adobe Express) is a plus.
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Expert-level experience with marketing tools (e.g., Google Analytics, CRM software, social media management platforms).
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Ability to conduct market research and interpret data to derive actionable insights.
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Strong understanding of marketing principles and customer behaviour.
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Ability to develop and implement comprehensive marketing strategies and campaigns.
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Expertise in both traditional and digital marketing channels.
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Soft Skills:
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Strong communication and interpersonal skills, with the ability to work effectively in a cross-functional environment.
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Excellent organisational and project management skills; capable of juggling multiple priorities and deadlines.
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Creative problem-solving mindset and a keen eye for design and aesthetics.
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Proactive, adaptable, solution-oriented, and able to take initiative without waiting for constant direction.
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Open to feedback, detail-oriented, professional, humble, and collaborative.
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Industry Knowledge: A Good understanding of the Nigerian real estate and hospitality markets is highly desirable.
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Success Metrics (3, 6, and 12 Months)
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Increase monthly qualified lead volume from digital channels by at least 25% in 3 months.
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Grow social media followers (Instagram and Facebook) by 30% within the first 6 months.
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Improve website traffic by 40% and reduce bounce rate by 15% by the 6th month.
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Achieve campaign ROI targets with at least 3 high-performing lead-gen campaigns within 6 months.
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Secure at least 3 media features or collaborations with key influencers/PR partners by month 6.
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By 12 months, establish consistent brand sentiment above 80% positive through survey and online analytics.
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Develop and implement a robust content calendar and KPI tracking dashboard with automated reporting for all marketing initiatives.
How to Apply
Interested and qualified? Click on this link