Overview
Allen Professional Services – Our client, a leading Fast Food chain based in Owerri, Imo state, is recruiting to fill the position below:
Job Position: Marketing Manager – Fast Foods Restaurant Chain
Job Location: Owerri, Imo
Job Description
- The Marketing Manager leads all marketing initiatives and activities of the company.
- He oversees the development and implementation of comprehensive marketing strategies, campaigns, and initiatives to drive foot traffic, generate revenue, and increase on-site conversion.
- He oversees the development and implementation of the new product’s marketing and promotion activities – both direct and mass marketing programmes.
- He provides actionable insights and market intelligence to grow the company’s sales and revenues.
Job Responsibilities
- Establish and implement monthly, quarterly, and annual marketing and sales budgets.
- Develop and implement digital and offline marketing initiatives, advertising campaigns and promotional activities.
- Develop and track web and online platforms usage metrics and indicators.
- Conduct market research for identification of opportunities for event catering.
- Conduct research for opportunities at higher institutions’ matriculations, convocations, and student week activities for temporary sales point.
- Liaise with stakeholders and potential clients to promote brand image.
- Build customer relationship management and email databases.
- Conduct programmes for generation of customer feedbacks and insights.
- Work closely with the operations and outlet teams to ensure alignment of marketing and sales goals and activities.
- Measure performance of all marketing programs and communicate results to management.
Job Requirements
- Bachelor’s Degree in Marketing, Communication, Business Administration, or related discipline.
- Minimum of 3 years’ experience in an executive position.
- Highly experienced in marketing digital products and services.
- Strong design and analytical skills.
- Strong social media marketing skills.
- Strong managerial skills with proven track record in delivering targets.
- Strong verbal and written communication skills.
Application Deadline
25th March, 2024.
How to Apply
Interested and qualified candidates should send their recent CV by e-mail to: recruitmentservices@allen.ng using the Job Title as the subject of the email.