Overview

Allen Professional Services – Our client, a leading Fast Food chain based in Owerri, Imo state, is recruiting to fill the position below:

Job Position: Marketing Manager – Fast Foods Restaurant Chain

Job Location: Owerri, Imo

Job Description

  1. The Marketing Manager leads all marketing initiatives and activities of the company.
  2. He oversees the development and implementation of comprehensive marketing strategies, campaigns, and initiatives to drive foot traffic, generate revenue, and increase on-site conversion.
  3. He oversees the development and implementation of the new product’s marketing and promotion activities – both direct and mass marketing programmes.
  4. He provides actionable insights and market intelligence to grow the company’s sales and revenues.

Job Responsibilities

  1. Establish and implement monthly, quarterly, and annual marketing and sales budgets.
  2. Develop and implement digital and offline marketing initiatives, advertising campaigns and promotional activities.
  3. Develop and track web and online platforms usage metrics and indicators.
  4. Conduct market research for identification of opportunities for event catering.
  5. Conduct research for opportunities at higher institutions’ matriculations, convocations, and student week activities for temporary sales point.
  6. Liaise with stakeholders and potential clients to promote brand image.
  7. Build customer relationship management and email databases.
  8. Conduct programmes for generation of customer feedbacks and insights.
  9. Work closely with the operations and outlet teams to ensure alignment of marketing and sales goals and activities.
  10. Measure performance of all marketing programs and communicate results to management.

Job Requirements

  1. Bachelor’s Degree in Marketing, Communication, Business Administration, or related discipline.
  2. Minimum of 3 years’ experience in an executive position.
  3. Highly experienced in marketing digital products and services.
  4. Strong design and analytical skills.
  5. Strong social media marketing skills.
  6. Strong managerial skills with proven track record in delivering targets.
  7. Strong verbal and written communication skills.

Application Deadline
25th March, 2024.

How to Apply
Interested and qualified candidates should send their recent CV by e-mail to: recruitmentservices@allen.ng using the Job Title as the subject of the email.