Overview

Gigster, whether working with entrepreneurs to realize ‘the next great vision’ or with Fortune 500 companies to deliver a big product launch, we build really cool solutions that make a difference! From blockchain to AI/ML to VR and more, Gigster builds enterprise software on cutting-edge technology.

Job Position: Marketing Manager

Job Location: Nigeria (Remote) 

Job Responsibilities

  1. Driving inbound marketing lead generation
  2. Optimizing our marketing strategies and performance
  3. Honing our messaging

Other Responsibilities

  1. Own the website and content marketing strategy to drive higher organic engagement
  2. Set and manage SEO/SEM strategy and initiatives with agencies and contractors
  3. Conduct market and competitive research to inform our positioning and approach
  4. Conduct user tests and interviews to improve our positioning and messaging
  5. Refine pitch decks, personas, battle cards, one-pagers, etc.
  6. Run experiments and tests to improve performance from top to bottom of the funnel
  7. Support partner, event, and referral marketing initiatives
  8. Work cross-functionally with sales, product, and engineering to drive leads and bookings
  9. Iterate and improve on marketing playbook
  10. Determine, track, and report metrics that measure marketing performance and success of initiatives
  11. Manage and improve overall business lead and lag metrics, dashboards, and reporting
  12. Project manage all marketing-related initiatives that marketing is responsible for

Job Requirements

  • BA/BS required
  • 5+ years experience in marketing, particularly B2B growth marketing and inbound digital demand generation
  • Proven track record of effectively interacting with senior management
  • Extensive program/project management experience
  • Able to make data-driven decisions with imperfect data
  • Growth mentality
  • Excellent communicator in written and verbal form; able to lead and influence across multiple levels and multiple functions of an organization
  • Proven ability to track, prioritize, and drive multiple concurrent projects to success. This position is expected to utilize data and metrics to communicate the needs

Nice to have

  1. Experience with software or software development companies
  2. Experience with two-sided marketplaces

How to Apply
Interested and qualified candidates should:
Click here to apply online

Tagged as: Marketing

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