Overview

The Ladymaker is a fashion brand that offers ready to wear and custom made dresses for ladies.

Job Position: Senior Marketing Associate

Job Location: Victoria Island, Lagos

Job Description

  1. We are seeking a commercially driven Senior Marketing Associate with a passion for fashion, culture, art, and storytelling.
  2. The candidate should have deep knowledge of the global fashion market and customer engagement, with strong customer service and storytelling skills.
  3. The goal is to translate our brand DNA across all platforms.

Job Responsibilities

  1. Develop and implement a Marketing Plan and budget aligned with brand objectives.
  2. Create and disseminate Brand Guidelines internally and externally.
  3. Oversee content strategy for social media, editorial, website, e-commerce, newsletters, and special projects.
  4. Plan and coordinate content creation activities (e.g., photoshoots).
  5. Develop and execute content calendars, including social media.
  6. Maintain newsletters and website content, liaising with the Design Team.
  7. Identify fresh opportunities, brand partnerships, and impactful messaging.
  8. Develop a Visual Merchandising Policy and manage product displays.
  9. Interact with clients to understand preferences and market trends, providing feedback to the team.
  10. Manage and grow Stockist and Wholesale accounts, building strong relationships.
  11. Develop a customer-centric sales strategy and collaborate with the sales team.
  12. Contribute to collection development through commercial, product, and marketing recommendations.
  13. Monitor the Studio, manage sales pitches, and provide forecasts during sales campaigns.
  14. Generate sales reports and analyses, offering product and marketing recommendations.
  15. Create and execute a strategy to drive E-Commerce sales.
  16. Identify potential business opportunities and develop innovative solutions to improve performance and customer satisfaction.
  17. Stay informed on market and industry trends, incorporating this knowledge into the business.

Job Requirements

  • University Degree.
  • 3+ years of experience in a similar position.
  • Highly creative with strong visual skills.
  • Strong multitasking, organizational, and analytical skills.
  • Proven passion for fashion and lifestyle.
  • Excellent social skills for building positive working relationships.
  • Fluent in English.
  • Proficient in Excel.
  • Results-driven team player able to work in a dynamic, fast-paced environment.

Salary
N150,000 – N400,000 Monthly.

Application Deadline
1st September, 2024.

How to Apply
Interested and qualified candidates should send their CV to: resources@theladymaker.com using the Job Title as the subject of the email.

Tagged as: Marketing